In just two years, Generative AI and Large Language Models (LLMs) have evolved from futuristic concepts to indispensable tools. While their potential is undeniable, many companies still struggle to scale AI effectively. In industrial settings, fragmented and unstructured data remains a major barrier. This session explores where AI is already delivering value, where it falls short, and what it will take for enterprises to move from isolated pilots to true, scalable AI adoption.